As a modern travel professional, you’ve probably spent weeks planning your online and offline sales strategies; but the truth is your audience sees you as ONE brand, regardless how and where they interact with you. What they’re after is a seamless experience, with an engaging (and entertaining!) personal touch that doesn’t feel stiff or sound like a robot.
Our video breaks down the top 4 factors for you to keep in mind when communicating online so your brand consistently inspires loyalty and trust – the two most important factors you need to build lasting relationships with your clients.
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