Solo travel is on the rise and there’s no stopping it. So travel agents need to appeal to this savvy, passionate traveler in order to attract their business.
The numbers around solo travel speak for themselves. Websites like Google, Pinterest and Instagram have reported huge surges in search for the term ‘solo travel’ over the past five years or so, and tour operators and travel companies have rapidly been expanding their product to cater for this growing market.
But who are solo travellers and what do they want? Will they book with a travel agent, and if so, how can you help them? We’ve explored all this – and more – in our downloadable guide, which aims to help travel agents get a hold on new solo travel trends, understand the market and get actionable tips for targeting this sector.
Solo travel is definitely here to stay, so download the eBook to get the latest essential information.
In our solo travel eBook, you’ll find out:
• Just how popular solo travel is becoming
• Why targeting solo travellers needs to be near the top of your priorities
• Who solo travellers really are
• How solo travellers explore the world & what they want
• The best solo travel destinations to send your clients